Overseas Business Division has a group of 21 elites responsible for the international marketing. Thanks to good product marketing and high productivity ability with relatively low cost advantage, we have successfully explored the overseas market and obtained a rapid growth near 40% each year.

Auldey has set up strong coverage of sales channels and brand awareness in South-east Asia, Korea and Taiwan through launching YOYO, Blade and other toy derivatives along with TV plays (Blazing Teens I & II, King of Warrior EX).

From 2006, Auldey launched a new line of high grade license R/C car series. We used the theme of “World Famous Racing Championship” R/C car and got license from those famous car companies from Japan and Europe e.g. Mercedes, BMW, Toyota and Subaru etc.. This new product-line attracted lots of foreign clients’ great interesting from Hong Kong Toys & Games Fair, Nuremberg International Toy Fair, and Canton Fair. In the past two years, Auldey has built up cooperation with numbers of new clients in Russia, France, Sweden, Italy, India, and Mid-east etc..

In 2009, Auldey will have 4 projects of new 2D and 3D animations and relative toys will be on air. New licensed R/C cars as NISSAN, AUDI, and PORSCHE will be launched as well.

All of new items will be exhibited in Hong Kong Toys & Games Fair (5th Jan) and Nuremberg International Toy Fair (7th Feb) in 2009. Welcome to visit our booth there!